Due to the decision to increase taxes by the Estonian Government in 2018, alcoholic drinks was heavily affected. Spirits was one of the most negatively impacted categories as Estonian consumers started to purchase this drink from Latvia. They were motivated enough to drive for three hours to save on their alcohol purchases, resulting in losses for domestic alcohol sales. The increase in taxes impacted both on-trade and off-trade sales of spirits as it was also seen as a deterrent by Scandinavian…
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Euromonitor International’s Spirits in Estonia report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data (2014-2018), allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market – be they legislative, distribution or pricing issues. Forecasts to 2023 illustrate how the market is set to change.
Product coverage: Brandy and Cognac, Liqueurs, Other Spirits, Rum, Tequila (and Mezcal), Whiskies, White Spirits.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
Why buy this report?
* Get a detailed picture of the Spirits market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.
Euromonitor International has over 40 years’ experience of publishing market research reports, business reference books and online information systems. With offices in London, Chicago, Singapore, Shanghai, Vilnius, Dubai, Cape Town, Santiago, Sydney, Tokyo and Bangalore and a network of over 800 analysts worldwide, Euromonitor International has a unique capability to develop reliable information resources to help drive informed strategic planning..
TABLE OF CONTENTS
Spirits in Continuous Decline Due To Tax Increase
Cheaper Brands Preferred Over Premium
Future of Spirits in Estonia Remains Volatile
Liviko Remains As Category Leader Due To Strong Portfolio
New Product Developments Fail To Stimulate Category
Small Retailers Struggle With Gloomy Prediction for Category
Table 1 Sales of Spirits by Category: Total Volume 2013-2018
Table 2 Sales of Spirits by Category: Total Value 2013-2018
Table 3 Sales of Spirits by Category: % Total Volume Growth 2013-2018
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