In recent years, whiskies has gained further popularity among Chilean consumers. On the one hand, its growth rate is explained by the explosive increase in the category of bourbon/other US whisky, which has grown hand in hand with Jack Daniel’s, a brand with high activity in the on-trade channel. On the other hand, other blended Scotch whisky has grown due to a greater variety of brands becoming available in the category, and the popularity of whisky mixed with soft drinks, eg Coca-Cola, Sprite,…


Euromonitor International’s Spirits in Chile report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data (2014-2018), allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market – be they legislative, distribution or pricing issues. Forecasts to 2023 illustrate how the market is set to change.


Product coverage: Brandy and Cognac, Liqueurs, Other Spirits, Rum, Tequila (and Mezcal), Whiskies, White Spirits.

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Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.


Why buy this report?

* Get a detailed picture of the Spirits market;

* Pinpoint growth sectors and identify factors driving change;

* Understand the competitive environment, the market’s major players and leading brands;

* Use five-year forecasts to assess how the market is predicted to develop.

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Euromonitor International has over 40 years’ experience of publishing market research reports, business reference books and online information systems. With offices in London, Chicago, Singapore, Shanghai, Vilnius, Dubai, Cape Town, Santiago, Sydney, Tokyo and Bangalore and a network of over 800 analysts worldwide, Euromonitor International has a unique capability to develop reliable information resources to help drive informed strategic planning.




the Expansion of Whiskies Helps Develop Its Categories

Rum Leaves Many Lessons To the Industry

Two Contradictory Realities Coexist in the Pisco Category

Competitive Landscape

Diageo Chile Ltda Relies on Coca-Cola

Diversification in Portfolios Expands the Supply of Pisco in Chile

Aperol’s Success in Chile Draws the Attention of Competitors

Category Background

Vodka, Gin, Other Blended Scotch Whisky, Dark Rum and White Rum Price Band Methodology

Summary 1 Benchmark Brands 2018

Category Data

Table 1 Sales of Spirits by Category: Total Volume 2013-2018

Table 2 Sales of Spirits by Category: Total Value 2013-2018


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