Wine grape production has been increasing for years, with 2018 having been another good year for wine. Demand is also increasing, as the economy improves. The share of economy, low-quality wine is declining, while demand is exceeding supply for standard-priced, quality wine. Hungarians prefer to consume local traditional wine, over 90% of sales are made up of domestic-origin still light grape wine. The central region of Hungary, the Kunság flatlands, account for about 50% of the produce, a large…


Euromonitor International’s Wine in Hungary report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data (2014-2018), allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market – be they legislative, distribution or pricing issues. Forecasts to 2023 illustrate how the market is set to change.


Product coverage: Fortified Wine and Vermouth, Non-Grape Wine, Sparkling Wine, Still Light Grape Wine.

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Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.


Why buy this report?

* Get a detailed picture of the Wine market;

* Pinpoint growth sectors and identify factors driving change;

* Understand the competitive environment, the market’s major players and leading brands;

* Use five-year forecasts to assess how the market is predicted to develop.

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Euromonitor International has over 40 years’ experience of publishing market research reports, business reference books and online information systems. With offices in London, Chicago, Singapore, Shanghai, Vilnius, Dubai, Cape Town, Santiago, Sydney, Tokyo and Bangalore and a network of over 800 analysts worldwide, Euromonitor International has a unique capability to develop reliable information resources to help drive informed strategic planning.




Good Tendencies in Still Light Grape Wine Production and Local Wine Making

Shift in Wine Consumption Toward Quality Wines

Sparkling Wine Is Gaining Momentum, Premium Bottle-aged Segment Shows Dynamic Growth

Competitive Landscape

Retailer Activity Strongly Contributing To Rising Wine Consumption

Leading Domestic Wine Maker Invests in Expanding Facilities and Product Range

Craft Still and Sparkling Wine Makers Thrive, Quality Local Wine Is Trendy

Category Data

Table 1 Sales of Wine by Category: Total Volume 2013-2018

Table 2 Sales of Wine by Category: Total Value 2013-2018


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