Prior to the new taxation system for alcoholic drinks in early 2018, wine had been developing yearly as Estonians became increasingly knowledgeable. This led to the opening of new wine bars and shops, offering a large selection of quality wines from different regions across the world. These activities involving education, consultations and tastings helped on-trade sales decline less than off-trade sales. If the expected annual excise increase occurs, it is likely that wine will become increasing…


Euromonitor International’s Wine in Estonia report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data (2014-2018), allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market – be they legislative, distribution or pricing issues. Forecasts to 2023 illustrate how the market is set to change.


Product coverage: Fortified Wine and Vermouth, Non-Grape Wine, Sparkling Wine, Still Light Grape Wine.

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Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.


Why buy this report?

* Get a detailed picture of the Wine market;

* Pinpoint growth sectors and identify factors driving change;

* Understand the competitive environment, the market’s major players and leading brands;

* Use five-year forecasts to assess how the market is predicted to develop.

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Euromonitor International has over 40 years’ experience of publishing market research reports, business reference books and online information systems. With offices in London, Chicago, Singapore, Shanghai, Vilnius, Dubai, Cape Town, Santiago, Sydney, Tokyo and Bangalore and a network of over 800 analysts worldwide, Euromonitor International has a unique capability to develop reliable information resources to help drive informed strategic planning.




Wine in Decline Due To Rising Tax

Sparkling Wine Remains Popular Among Estonians

Future of Wine Remains Vulnerable

Competitive Landscape

Wine Remains Extremely Fragmented

Limited New Launches Within Wine

Domestic Producers Contribute To Niche Category

Category Data

Table 1 Sales of Wine by Category: Total Volume 2013-2018


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