Total volume sales of spirits in Ukraine declined during 2018, while total current value sales increased. Vodka is the most popular spirit in Ukraine, accounting for three quarters of all spirits volume sales and is available in a wide assortment. Many new vodka brands regularly appear and disappear in the Ukrainian marketplace. Due to competitive prices in comparison with other spirits, which are mainly imported, vodka continues to be the most popular category in spirits.

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Euromonitor International’s Spirits in Ukraine report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data (2014-2018), allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market – be they legislative, distribution or pricing issues. Forecasts to 2023 illustrate how the market is set to change.

 

Product coverage: Brandy and Cognac, Liqueurs, Other Spirits, Rum, Tequila (and Mezcal), Whiskies, White Spirits.

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Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

 

Why buy this report?

* Get a detailed picture of the Spirits market;

* Pinpoint growth sectors and identify factors driving change;

* Understand the competitive environment, the market’s major players and leading brands;

* Use five-year forecasts to assess how the market is predicted to develop.

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Euromonitor International has over 40 years’ experience of publishing market research reports, business reference books and online information systems. With offices in London, Chicago, Singapore, Shanghai, Vilnius, Dubai, Cape Town, Santiago, Sydney, Tokyo and Bangalore and a network of over 800 analysts worldwide, Euromonitor International has a unique capability to develop reliable information resources to help drive informed strategic planning.

TABLE OF CONTENTS

Headlines

Prospects

Vodka Remains the Largest Category

Sales Supported by Promotional and Discounting Activities

Growing Culture of Spirits Consumption

Competitive Landscape

Leading Players Retain Their Shares Thanks To Brand Awareness

Innovation Plays An Important Role

Manufacturers and Retailers Look To Diversify Their Portfolios

Category Background

Vodka, Gin, Other Blended Scotch Whisky, Dark Rum and White Rum Price Band Methodology

Summary 1 Benchmark Brands 2018

Category Data

Table 1 Sales of Spirits by Category: Total Volume 2013-2018

Table 2 Sales of Spirits by Category: Total Value 2013-2018

Table 3 Sales of Spirits by Category: % Total Volume Growth 2013-2018

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