Eyewear in Australia experienced significant growth in both value and volume terms due to the increase in the ageing population and the prevalence of myopia and presbyopia. Increased awareness of eye health, especially with regard to the strong UV exposure in Australia, is also driving demand. Efforts by Vision 2020, Cancer Council Australia and companies such as Specsavers, with their awareness campaigns and powerful adverts, have increased the number of Australians taking care of their eye hea…
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Euromonitor International’s Eyewear in Australia report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data (2014-2018), allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market – be they new product developments, distribution or pricing issues. Forecasts to 2023 illustrate how the market is set to change.
Product coverage: Contact Lenses and Solutions, Spectacles, Sunglasses.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
Why buy this report?
* Get a detailed picture of the Eyewear market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.
Euromonitor International has over 40 years’ experience of publishing market research reports, business reference books and online information systems. With offices in London, Chicago, Singapore, Shanghai, Vilnius, Dubai, Cape Town, Santiago, Sydney, Tokyo and Bangalore and a network of over 800 analysts worldwide, Euromonitor International has a unique capability to develop reliable information resources to help drive informed strategic planning.
TABLE OF CONTENTS
Positive Outlook for Eyewear in Australia
Demand for Ongoing Treatment Lenses for Myopia
Global Players Dominate Eyewear in Australia
Optical Shops Remains the Most Important Distribution Channel Despite A Slight Decrease
Digitalisation of Eyewear Products and Distribution
Table 1 Sales of Eyewear by Category: Volume 2014-2019
Table 2 Sales of Eyewear by Category: Value 2014-2019
Table 3 Sales of Eyewear by Category: % Volume Growth 2014-2019
Table 4 Sales of Eyewear by Category: % Value Growth 2014-2019
Table 5 NBO Company Shares of Eyewear: % Value 2014-2018
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