Obesity is common in Tunisia, especially amongst adults. This is a result of sedentary lifestyles, eating diets which are high in fat and carbohydrates (for example fast food and high volumes of bread), along with a high rate of driving jobs which add to the sedentary nature. It is estimated that 30% of the population of Tunisia is obese, a rate which is considered high. In order to address this, in 2019, the Ministry of Health increased awareness campaigns across the country, warning Tunisians…

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Euromonitor International’s Weight Management and Wellbeing in Tunisia report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2015-2019, allowing you to identify the sectors driving growth. Forecasts to 2024 illustrate how the market is set to change.

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Product coverage: Meal Replacement, OTC Obesity, Slimming Teas, Supplement Nutrition Drinks, Weight Loss Supplements.

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Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

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* Get a detailed picture of the Weight Management and Wellbeing market;

* Pinpoint growth sectors and identify factors driving change;

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Table of Content:

Weight Management and Wellbeing in Tunisia

Euromonitor International

November 2020

 

List OF CONTENTS AND TABLES

 

KEY DATA FINDINGS

2020 IMPACT

Weight management sees steady growth as overweight consumers become more health aware

Image-conscious consumers continue to drive demand

3Chéne Tunisie maintains lead thanks to ongoing success in weight loss supplements

RECOVERY AND OPPORTUNITIES

Opportunities in weight loss supplements, thanks to health and cosmetic drivers

Non-essential category faces challenges if unit prices are too high

Distribution channels remain key, with growth expected in internet retailing

CATEGORY DATA

Table 1 Sales of Weight Management and Wellbeing by Category: Value 2015-2020

Table 2 Sales of Weight Management and Wellbeing by Category: % Value Growth 2015-2020

Table 3 NBO Company Shares of Weight Management and Wellbeing: % Value 2016-2020

Table 4 LBN Brand Shares of Weight Management and Wellbeing: % Value 2017-2020

Table 5 Forecast Sales of Weight Management and Wellbeing by Category: Value 2020-2025

Table 6 Forecast Sales of Weight Management and Wellbeing by Category: % Value Growth 2020-2025

EXECUTIVE SUMMARY

COVID-19 impact on consumer health

COVID-19 country impact

Company response

Retailing shift

What next for consumer health?

MARKET INDICATORS

Table 7 Consumer Expenditure on Health Goods and Medical Services: Value 2015-2020

Table 8 Life Expectancy at Birth 2015-2020

……Continuned

 

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