RTD tea is an alternative for consumers seeking refreshing options, without sacrificing taste. Mid- and high-income young adults are the key consumers of RTD tea in Bolivia. These consumers are more familiar with the benefits of RTD tea and are comfortable with the price-points. RTD tea is typically consumed during warm weather and while on-the-go. Growth opportunities lie in brand extensions offering other fruit/herbal, green and functional teas in line with the growing health and wellness tren…
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Euromonitor International’s RTD Tea in Bolivia report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data (2015-2019), allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market – be they legislative, distribution, packaging or pricing issues. Forecasts to 2024 illustrate how the market is set to change.
Product coverage: Carbonated RTD Tea and Kombucha, Still RTD Tea.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
Why buy this report?
* Get a detailed picture of the RTD Tea market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.
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Table of Content:
RTD Tea in Bolivia
List OF CONTENTS AND TABLES
KEY DATA FINDINGS
RTD tea is under developed but is mainly popular amongst mid-high income earners
Pil Andina dominates RTD tea with leading brand Refresca-T
RTD tea see little impact in response to the pandemic as consumers migrate away from carbonates
RECOVERY AND OPPORTUNITIES
RTD tea manufacturers offer larger bottles in order to stay relevant
Pil Andina SA continues to pose a threat to carbonates as consumers prioritise health
Further education amongst consumers surrounding RTD tea promotes growth
Table 1 Off-trade Sales of RTD Tea by Category: Volume 2015-2020
Table 2 Off-trade Sales of RTD Tea by Category: Value 2015-2020
Table 3 Off-trade Sales of RTD Tea by Category: % Volume Growth 2015-2020
Table 4 Off-trade Sales of RTD Tea by Category: % Value Growth 2015-2020
Table 5 NBO Company Shares of Off-trade RTD Tea: % Volume 2016-2020
Table 6 LBN Brand Shares of Off-trade RTD Tea: % Volume 2017-2020
Table 7 NBO Company Shares of Off-trade RTD Tea: % Value 2016-2020
Table 8 LBN Brand Shares of Off-trade RTD Tea: % Value 2017-2020
Table 9 Forecast Off-trade Sales of RTD Tea by Category: Volume 2020-2025
Table 10 Forecast Off-trade Sales of RTD Tea by Category: Value 2020-2025
Table 11 Forecast Off-trade Sales of RTD Tea by Category: % Volume Growth 2020-2025
Table 12 Forecast Off-trade Sales of RTD Tea by Category: % Value Growth 2020-2025
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